HAWE | Dec 2023 - Mar 2024
Redesigning Selection Tool for improved recommendation process
Impact
+
Standarized layouts for recommendation tools
+
Created design process for improving existing tools
Role
Research
Design
Constraints
Sunsetted project
Lack of design process
Lack of development resources
Low UX maturity
Team
2x Product Designer
1x Head of CX
Project Summary
To improve the user experience, I collaborated with a cross-functional teams to revamp and redesign HAWE's smart recommendation tool. Choosing the right product is now more intuitive and the process is more straightforward.
Product Context
Internal & Customer-facing SaaS
Prototype
Manufacturing / Hydraulics
B2B
Focus Areas
User Research
Prototyping
User Testing
Design Systems
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