HAWE | Dec 2023 - Mar 2024
Redesigning Selection Tool for improved recommendation process
Impact
+
Standarized layouts for recommendation tools
+
Created design process for improving existing tools
Role
- Research
- Design
Constraints
- Sunsetted project
- Lack of design process
- Lack of development resources
- Low UX maturity
Team
2x
Product Designer
1x
Head of CX
Project Summary
To improve the user experience, I collaborated with a cross-functional teams to revamp and redesign HAWE's smart recommendation tool. Choosing the right product is now more intuitive and the process is more straightforward.
Product Context
Internal & Customer-facing SaaS
Prototype
Industrial Engineering
B2B
Focus Areas
User Research
Prototyping
User Testing
Design Systems
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