Unifying HAWE's digital experience and crafting a design system
[ timeline ]
Nov 2023 - Nov 2024
1 year
[ roles ]
Research
Strategy
Design
Development
[ team ]
1x Product Designer
2x UX Consultants
1x Developer
1x Head of CX
[ impact ]
~50% Cut in idea-to-product time. The tool became crucial to cross-team collaboration
+ Defined processes for design system's governance and maintenance
[ constraints ]
Limited design resources
Evolving corporate identity
Legacy code and existing components
Tech stack limitations
Slow adoption and gradual rollout
[ summary ]
As a result of our ongoing efforts to increase UX maturity in the company, I led the Design Systems initiative for HAWE. Equipped in a design manual defining our corporate identity, and atomic design ideology, I carefully planned out the core and component libraries which constituted the building blocks of the design system.



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